Vestergaard Frandsen wins World Changing Ideas Award for LifeStraw®

LifeStraw®, a revolutionary, personal water-purification tool, for use in the developing world, has won the fifth Saatchi & Saatchi Award for World Changing Ideas. It was announced by Her Royal Highness Princess Badiya of Jordan at a high profile presentation ceremony in New York on 21 February 2008.

The global Award is made biennially by Saatchi & Saatchi, who established the Award to recognise, celebrate and promote ideas that have the potential to change the world. The US $100,000 prize consists of US$50,000 cash and the equivalent of US$50,000 in Saatchi & Saatchi marketing consultancy.

LifeStraw® is developed and distributed by Vestergaard Frandsen, which recently introduced a larger version, LifeStraw® Family

Read more: Saatchi & Saatchi, 22 Feb 2008

Peter Waldorff takes over from Hans Engelberts as General Secretary of PSI

The newly elected General Secretary of Public Services International (PSI), Peter Waldorff, officially assumed his duties on 17 January 2008. He took over from Hans Engelberts, who had served PSI and the trade union movement for 26 years.

PSI is the global union federation for public sector trade unions. PSI represents some 650 affiliated trade unions in 150 countries. Together, these unions organise more than 20 million public sector workers, providing services in central government, health and social care, municipal and community services, and public utilities providing water, waste, gas and electricity services.

More info: PSI World News